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ISBN: 9781401309664
Contributors: Anderson, Chris (Author)
Publisher: Hachette Books, 2008
Binding: Paperback (Readerbound Available)
Retail: $19.99
In one of the most important business books since "The Tipping Point," Anderson shows how the future of commerce and culture isn't in hits, or the high-volume head of a traditional demand curve, but in what used to be regarded as misses--the endlessly long tail of that same curve.
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Citation: pg. 1
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Review: Child's Book Association
